
Innovative Collaboration Takes E-Waste Circular Economy to New Heights
Aectual, a pioneering force in architectural 3D printing, in collaboration with tech giant Lenovo, proudly unveils their innovative initiative to transform e-waste into functional furniture. The 3D printed poufs, initially debuted at Lenovo Tech World, will now take stage at CES 2024, marking a milestone in sustainable design innovation.
The collaboration between Aectual and Lenovo marks a significant step towards a circular economy in the tech industry. The 3D printed poufs, with their distinctive red tops reminiscent of Lenovo's iconic TrackPoint, embody the fusion of innovation, sustainability, and design.
At Lenovo’s Tech World event, attendees experienced the comfort and ingenuity of these poufs while engaging in discussions on AI advancements. Bearing text that intriguingly proclaimed, “You’re sitting on a server,” these poufs demonstrated the transformative power of 3D printing and recycling efforts.
Claudia Contreras, Executive Director of Global Sustainability Services at Lenovo, expressed delight in the innovative approach to sustainability, stating, “Discovering inventive ways to fulfill Lenovo’s commitment to sustainability has been a joy. Our partnership with Aectual has been ambitious and inventive, breathing new life into e-waste plastics through pioneering 3D printing technology.”
Hedwig Heinsman, Cofounder and Creative Director at Aectual, emphasized the shared commitment to innovation and sustainability, remarking, “This collaboration exemplifies our dedication to repurposing materials and championing sustainability. The poufs showcased at Tech World are just the beginning of our collective vision to reimagine and build sustainable solutions."
The Aectual process, driven by a commitment to circularity, showcases the potential for materials recovered from e-waste to be reused multiple times in 3D-printed products. These poufs are a testament to Lenovo’s Asset Recovery Services (ARS), which play a pivotal role in reducing e-waste and promoting sustainable device lifecycle management.
Visit the Aectual and Lenovo showcase at CES 2024 to experience firsthand the transformative potential of recycled e-waste plastics, exemplifying the fusion of innovation, sustainability, and design.
Eager to explore how Aectual can contribute to developing a circular solution for your corporate waste streams? Get in touch via info@aectual.com